Alice Eduardo, known as the Woman of Steel, serves as the company's president and CEO. Sta. Elena Construction expanded from Batangas factories to lay the foundations for most of Entertainment City in Paraaque.
Her mother, who came from a traditional Filipino family, advised her against becoming an engineer because it is essentially a male-dominated field.
She should train to be a doctor or nurse, which would be a better fit for her. However, Alice Eduardo didn't want to play these roles, so she compromised by enrolling in and completing a management program.
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She gained business acumen by running the family enterprises, which helped her secure more contracts. Alice was more than willing to take the job when Henry Sy, the guy behind SM, chose to construct the SM Mall of Asia (MOA).
In actuality, her business was among the few construction companies with the right tools for the job.
Alice is also a generous giver. Her most significant passion project is the Department of Pediatrics-Hematology-Oncology Isolation Ward at Philippine General Hospital (PGH). The 320 square meters Php 8 million cancer ward may house up to 15 terminally sick cancer patients, giving cancer patients hope.
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